Exaggeration = Marketing = Donald J. Trump

ex·ag·ger·a·tion

iɡˌzajəˈrāSH(ə)n/

noun

1. a statement that represents something as better or worse than it really is.

   "it would be an exaggeration to say I had morning sickness, but I did feel queasy"

   synonyms:

   overstatement, overemphasis, magnification, amplification, aggrandizement; More

   • the action of making statements that represent something as better or worse than it really is.

     "he was prone to exaggeration"